ABOUT SHELBY RAE

meet your designer

The creative behind House of SR Studios... It really all started when I was a kid, I was always getting in trouble for daydreaming in class, people always told me I had my head in the clouds. I knew I wanted something different for myself, but I really had no idea what that looked like or how to get there. So I followed the same path everyone else did and went to college, and graduated on the honor roll in just three years with my bachelor's degree. Fast forward to me entering the workforce. I started looking for jobs and realized that nothing was resonating with me. I felt like I wasn't excited or passionate about anything I was trying, it was extremely discouraging. I tried out a few jobs and was miserable, I kept thinking to myself, is this really it? I then realized that I had been denying myself what I truly desired out of my career and ultimately my life. I desired to feel fulfilled, to express myself creatively, to help others, and to make MY dreams a reality, not someone else's. Enter branding and web design. I really didn't even know that it was a career option as I'd grown up in a small town in Iowa where something like this was not the norm. I always knew I was creative and had an eye for design, but I'd never really leaned into it. So, I gave it a try and now, I truly think I've found my calling. I get to do something I love everyday and meet/help other inspirational badass business owners in doing so. If you're a business owner, I'm sure you can relate in some way to my story. I just want you to know that I see you and I respect the F out of you! Taking the leap was terrifying and I'm still scared everyday, but I know in my heart this is what I'm meant to be doing. I've made my dreams a reality and I want to help you do the same! If you can relate in anyway or feel stuck in your business, I'd love to connect.

founder, brand consultant, marketer, designer, dreamer, doer & friend

MEET SHELBY

I'm a pretty strong believer that everything happens for a reason... The fact that you’ve landed here isn’t just coincidence. Think about it: the universe (or maybe a late-night scroll) led you to this exact moment, to this page, to me. Maybe it’s because you’ve been searching for the missing piece to elevate your business, something that truly captures your vision and connects with your audience on a deeper level. I get it—running a business is personal, and so is building a brand and website that feels right. This is your sign, your nudge, your ‘meant-to-be’ moment to invest in yourself, your business, and your future. Together, we’ll create something so perfectly aligned with your goals that it’ll feel like it was always meant to be.

MY COMMITMENT

At House of SR Studios, I’m all about helping thoughtful creatives and badass business owners build an online presence that truly reflects who they are. I believe business can be both a creative outlet that truly showcases you and what you're all about, and can be a path to the life you’ve always dreamed of. With a focus on authenticity and originality, I work with you to create a brand and website that’s more than just visuals—it’s an extension of YOU and your brand. Collaboration is at the heart of what I do, and I’m here to support you every step of the way. Let’s create a HOME for you online that feels like you and inspires confidence as your journey unfolds!

I love cooking, any form of movement, board and card games, sand volleyball, pickle ball, shopping, traveling and photography!

WHAT ARE SOME OF MY HOBBIES?

Shows: Love Island, Game of Thrones, Survivor, Sex and the City  Movies:  Shutter Island, Don't Worry Darling, life of Pi

FAVORITE MOVIEs AND TV SHOWS?

My dogs, they're actually my best friends. On top of that , my water bottle and my camera. 

WHAT ARE THREE THINGS YOU CAN'T LIVE WITHOUT?

Pisces,  INFJ, manifesting generator, type 3

WHAT IS YOUR ZODIAC SIGN, PERSONALITY TYPE, HUMAN DESIGN, AND ENNEAGRAM TYPE?

If you know, you know, I'm a matcha girl

WHAT IS YOUR GO TO COFFEE ORDER?

WHAT ARE SOME OF YOUR FAVORITE PODCASTS?

If you listen to Giggly Squad please  be my friend!  I also love me some mel robbins and jay shetty

THE CLIENT PROCESS
 

It’s time to celebrate! Your brand and website go live, ready to captivate your audience and grow your business.

LAUNCH  AND GROW YOUR BUSINESS

08.

You’ll receive step-by-step guidance on how to manage your new website with confidence. (Only applicable for website clients.)

TRAINING

07.

We’ll fine-tune your branding and website to perfection, ensuring every detail meets your expectations.

REVISIONS IF NECESSARY

06.

While you sit back, I’ll craft a custom website tailored to your brand and business needs. (Only applicable for website clients.)

I'LL GET TO WORK  ON YOUR SITE

05.

We’ll design a stunning and cohesive brand suite that reflects your personality and speaks directly to your ideal audience.

GET YOUR BRANDING DONE

04.

We’ll hop on a call to dive deep into your business, goals, and style preferences, ensuring everything aligns with your vision.

DISCOVERY CALL

03.

Secure your spot by signing your contract and dropping your deposit—this is where the magic officially begins!

BOOK YOUR SPOT

02.

Send us a message to share your vision, and we’ll guide you through the first steps toward creating something extraordinary for your brand.

REACH OUT

01.

I’m definitely a homebody, and I’m not mad about it. Give me a cozy setup, a good show, and something homemade to snack on, and I’m set. I also love a good puzzle or game night if I'm staying in. I'm definitely an introverted and need that relax time to recharge my batteries.  I love traveling and getting out with friends, but honestly, nothing beats coming home, throwing on comfy clothes, and doing my own thing cuddled up with loved ones and my dog.

homebody

I love getting creative in the kitchen, even if I’m just winging it half the time. I’m no pro, but that doesn’t stop me from experimenting with new recipes and throwing random ingredients together to see what happens. Sometimes it’s a masterpiece, sometimes it’s... a learning experience. Either way, it’s all part of the fun, and I’ll never say no to an excuse to try something new!

amature chef

Alongside my work in branding and web design, I’m also a photographer and event planner specializing in the wedding industry. These creative fields were my first introduction to the world of design, strategy, and storytelling, and they ultimately led me to where I am today. Working with couples, vendors, and fellow creatives gave me firsthand experience in how powerful a strong online presence can be—whether it’s attracting the right clients, showcasing your work, or building trust in your brand. Seeing the impact of a well-crafted brand and website inspired me to help small business owners do the same, turning their passion into something that truly stands out and works for them.

Photographer / event planner

Travel has been a big part of my journey, shaping the way I see the world and approach creativity. I’ve visited 10 different countries, studied abroad in Spain, and even swapped the Midwest for Florida after college. Experiencing different cultures, landscapes, and ways of life has given me a fresh perspective that I bring into everything I do. Whether it’s exploring a new city or working on a new project, I’m always looking for inspiration and new ways to think outside the box.








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